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Reducing carbon. You know it’s good for the world. Now find out why it’s good for business.

The Business of Carbon Management
The Business of Carbon Management series, a major new report by the Financial Times, in association with IBM. The online series features original and independent Financial Times content, looking at the critical issue of managing a company’s carbon footprint. The video vignettes were produced for IBM by CNBC.


What's the big picture?

The business imperative to reduce carbon emissions is not new. But with the global economy slowing and corporate profits under pressure, has the issue slid down the corporate ladder? Or, with energy prices soaring, is carbon reduction more critical than ever? What impact will government legislation have on businesses to cut carbon emissions? Featuring Mike Anderson, Director-General, Department of Energy and Climate Change, Francis Sullivan, Head Adviser on the Environment, HSBC and Graham Whitney, Chairman, Energy and Environment Programme, IBM UK.


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Graham Whitney, Chairman, Energy and Environment Programme, IBM UK Linux Quicktime® Windows Media Player

Demand and supply

As global trade increases and the emerging markets become more powerful, the need for businesses to recognise and reduce their carbon usage is more important than ever. Businesses must ensure carbon is managed right along the supply chain. But how do you do this? Featuring Steve Howard, CEO, The Climate Group, Karl Feilder, CEO, DHL Neutral Services Ltd and Andrew Jackson, Supply Chain Management Leader, IBM UK.


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Karl Feilder, CEO, DHL Neutral Services Ltd Linux Quicktime® Windows Media Player

The power of I.T.

IT accounts for around 2% of the world's carbon emissions. This video examines the power of IT in helping enable the carbon-effective organisation - the other 98%. How can the giant strides in information technology and capability help business successfully negotiate carbon management? What role does IT play, how reliable is it and what responsibility does it have? Featuring Chris Chant, Government Green CIO, Eamus Halpin, CEO Cantono plc and Julian David, VP Public Sector, IBM UK.


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Chris Chant, Government Green CIO Linux Quicktime® Windows Media Player

The small plan

What about smaller companies? What is the role of younger, forward thinking companies in this area? What issues face them? What are the barriers? Do they have carbon reduction strategies as part of their business plans? Featuring Jessica Sansom, Head of Sustainability, Innocent Drinks, Paul Dickinson, Chief Executive Carbon Disclosure Project and David Stokes, VP General Business, IBM UK.


Chris Chant, Government Green CIO Linux Quicktime® Windows Media Player

Whose job is it anyway?

Which boardroom figure is responsible for driving a company’s carbon reduction strategy? The CEO, CFO, CIO? Who is accountable? What technology and expertise does a company have to acquire to achieve this? Do we need a culture shift in the boardroom from one of grand cost-cutting schemes to one that involves incremental steps? Is it finally time for a Chief Carbon Officer? Featuring Chris Shearlock, Environment Manager, The Co-operative Group, David Hone, Group Climate Change Adviser, Shell and Graham Whitney, Chairman, Energy and Environment Programme, IBM UK.


Graham Whitney, Chairman, Energy and Environment Programme, IBM UK Linux Quicktime® Windows Media Player

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