BUILD A SMARTER ENTERPRISE - With the power of social, mobile, cloud, big data & analytics.

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March 10-13, 2014


March 10-13, 2014


March 10-13, 2014


March 10-13, 2014


March 10-13, 2014


March 10-13, 2014


March 10-13, 2014


March 10-13, 2014


March 10-13, 2014


March 10-13, 2014


March 10-13, 2014


March 10-13, 2014

BUILD A SMARTER ENTERPRISE

In today's digital world, customers have more power and more opportunities to actively influence corporate decision making. The significance of customers is at the heart of thinking and acting strategically within companies.

Meanwhile, successful businesses are completely refocusing their strategies. Their objectives are to promote modern interaction with customers in an intelligent way and to proactively shape and develop their future as a smart company. New technologies play an increasingly important role as the driving force behind this change.

Find out more about Build a smarter enterprise. With the power of social, mobile, cloud, big data & analytics”. Welcome to IBM at CeBIT 2014 in hall 2, booth A10, 10 – 14 March in Hanover.

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Do you know what the future IT-Business will look like? And what makes a smart company smart? Join us and discover more about the power of Social, Mobile, Cloud, Big Data & Analytics.
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Knowing why, where and whith whom! The IBM App-in-App provides you with information about themes and trends 2014, current IBM events and our Business Partner on-site. The interactive map layout guides you easily and quickly to the topics you are interested in most.

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Social Business

Social Business stands for a corporate culture in which knowledge is shared transparently. Departmental borderlines are dissolved, management is based on partnership, and innovations gain space.

Social software and services from IBM help develop a smarter workforce that makes specialized knowledge accessible for all divisions of the company, focuses on the customer, and promotes uncomplicated communication between colleagues regardless where they are located, and with customers and suppliers.

Find out more about Social Business

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Big Data & Analytics

Big Data & Analytics

To know rather than to puzzle, to foresee rather than to guess, to answer rather than to search – these are important premises for making the right decisions. That is why IBM solutions offer a new way to process all available information in companies with which opportunities can be predicted and grasped, risks recognized, and decisions made faster and more intelligently. The areas of use are many and varied: from the 360-degree customer view in analytic CRM via social media analyses to decision-making cockpits for CIOs.

Find out more about Big Data & Analytics

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Infrastructure

Infrastructure

Experience for yourself how innovative technologies create new opportunities for IT infrastructures. Along with IBM server and storage family highlights we feature different industry and specialized solutions.

Discover how you can enhance your efficiency with Cloud and Flash solutions or how you can exploit the potential of Big Data to gain more reliable insights – with minimized risk of failure and comprehensive protection of enterprise-critical data.

Find out more about Infrastructure

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Cloud Computing

Cloud Computing

Cloud Computing automates your IT and supports business transformations, even facilitating the creation of new business models and partnerships. Through a combination of success stories and the latest developments, we show you how you can use Cloud at your company. Together we will then develop your individual cloud strategy.

Learn more about SoftLayer, DevOps, SAP, Cloud Management, current solutions for a private cloud and cognitive computing based on Watson technologies.

Find out more about Cloud Computing

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Mobile

Mobile

Mobile technologies provide a new level of interaction and new insights into data and an opportunity to transform business models. Companies can in this way acquire new customers and – the bottom line – boost their results. For mobile companies there is a special focus on protecting transactions and an agile approach to app provisioning and mobile analytics.

IBM offers the expertise and technology to support your company efficiently in the process.

Find out more about Mobile

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Smarter Commerce

Smarter Commerce

Access to modern, constantly evolving technologies has enabled the customer to gain more power. As a result, individual, integrated customer experience grows greatly in significance. Successful companies synchronize their value chains to promote innovations and respond to their customers’ wishes.

Smarter Commerce offers companies an opportunity to facilitate the right experience at the right time – and thereby leads to satisfied customers and higher revenues.

Find out more about Smarter Commerce